Privacy Policy

This Privacy Policy explains how [Paw Miaw legal entity name], currently based in Cozumel, Quintana Roo, Mexico ("Paw Miaw," "we," "us," or "our"), collects, uses, shares, and protects information when you use Paw Miaw's websites, applications, household tools, provider tools, reminders, notifications, communications, and related services (the "Service").

Paw Miaw is a global service. If you use the Service from outside Mexico, your information may be processed in Mexico, the United States, and other countries where we or our service providers operate.

1. Information We Collect

We collect information you provide directly, information generated through your use of the Service, and information from connected households, providers, staff members, app stores, payment processors, and service providers.

• Account information, such as name, email address, authentication method, profile photo, password credentials, email verification status, sessions, timezone, and security settings.
• Household and pet information, such as household members, pet names, species, breed, sex, birthday, weight, photos, microchip details, care routines, activity logs, reminders, appointments, notes, records, follow-ups, and attachments.
• Provider information, such as provider workspace details, clinic or business name, contact details, address, availability, services, catalog items, inventory, staff members, roles, permissions, clients, client pets, appointment details, medical or care records, follow-ups, invoices, payments, and activity logs.
• Communications and shared links, such as messages, household invitations, provider-client invitations, appointment confirmation links, reminder links, notification preferences, delivery attempts, and email-related metadata.
• Payment and subscription information, such as plan, billing status, transaction identifiers, invoices, payment method metadata, app store purchase metadata, and tax or accounting records. We do not intentionally store full payment card numbers.
• Technical information, such as IP address, device and browser type, operating system, log data, cookie identifiers, session information, pages viewed, actions taken, error reports, and approximate location derived from technical signals.

2. Sensitive Pet and Care Information

Paw Miaw may store pet medical, veterinary, medication, appointment, weight, activity, billing, and provider records that you or your provider choose to enter. Pet data is not always treated as human health information by privacy laws, but we treat care records as sensitive product data and use them only to provide, secure, support, and improve the Service, or as otherwise described in this Policy.

Paw Miaw does not currently use artificial intelligence providers to process user, pet, household, provider, client, record, invoice, or message content. If we add AI features later, we will update this Policy and provide additional notice or consent where required.

3. How We Use Information

• Provide, operate, maintain, and personalize the Service.
• Create and manage accounts, households, pets, providers, staff, clients, appointments, records, routines, reminders, notifications, invoices, payments, and signed links.
• Send transactional emails, verification codes, password reset links, reminders, appointment updates, security notices, and support communications.
• Process provider subscriptions, invoices, payments, refunds, billing disputes, app store purchases, taxes, and accounting.
• Protect accounts, detect abuse, prevent fraud, debug errors, enforce terms, audit activity, and maintain service security.
• Analyze product usage, improve performance, develop features, and understand how users interact with Paw Miaw.
• Comply with legal obligations, respond to lawful requests, and protect the rights, safety, and property of Paw Miaw, users, providers, pets, and others.

4. Legal Bases for Processing

Where laws such as the GDPR or UK GDPR apply, our legal bases may include performance of a contract, legitimate interests, consent, compliance with legal obligations, and protection of vital interests. Our legitimate interests include operating and improving the Service, securing accounts, preventing abuse, supporting users, and communicating about the Service.

In Mexico, we process personal data in accordance with applicable data protection requirements for private parties, including notice, purpose limitation, security, and rights to access, rectification, cancellation, and opposition where applicable.

5. How We Share Information

We do not sell personal information. We also do not use sensitive pet care, provider, client, record, invoice, or message content for third-party advertising. We may share information as described below:

• With household members, providers, staff, clients, or invitees when you create, approve, join, or use shared features.
• With service providers that help us operate Paw Miaw, including hosting, database, cloud storage, email delivery, authentication, analytics, error monitoring, payment processing, app store billing, and customer support vendors.
• With payment processors, app stores, banks, or tax/accounting providers for billing, subscriptions, refunds, receipts, disputes, fraud prevention, and compliance.
• With professional advisors, authorities, courts, or other parties when required by law or when needed to protect rights, safety, security, or enforce our agreements.
• In connection with a merger, financing, acquisition, reorganization, sale of assets, bankruptcy, or similar business transaction, subject to appropriate protections.

6. Cookies, Tracking, and Analytics

We use necessary cookies and similar technologies for login, authentication, security, session management, preferences, and core Service functionality. We may also use analytics and performance technologies to understand product usage and improve Paw Miaw.

Our recommended launch approach is to use essential cookies plus privacy-preserving product analytics. Where required by law, we will ask for consent before using non-essential analytics, marketing cookies, pixels, or similar tracking technologies. We do not currently use third-party advertising pixels or cross-context behavioral advertising. If that changes, we will update this Policy and provide legally required choices.

You can control some cookies through your browser settings. Some browsers or devices support opt-out preference signals. Where legally required and technically feasible, we will honor applicable opt-out preference signals.

7. International Transfers

We and our service providers may process information in countries other than where you live, including Mexico and the United States. Those countries may have privacy laws that differ from your local laws. Where required, we use appropriate safeguards for international transfers.

8. Retention

We keep information for as long as needed to provide the Service, maintain accounts, support household and provider records, comply with legal and tax obligations, resolve disputes, enforce agreements, prevent abuse, and protect the Service. Retention periods vary based on the type of data, account status, legal requirements, and operational needs.

If you request deletion, we will delete or de-identify information where required and feasible, but we may retain information that we need for legal, security, fraud prevention, backup, accounting, dispute, provider record, or legitimate business purposes.

9. Security

We use administrative, technical, and organizational safeguards designed to protect information. No online service can guarantee absolute security. You are responsible for keeping your login credentials secure and for controlling who can access your household, provider workspace, staff account, signed links, and devices.

10. Your Privacy Rights

Depending on where you live, you may have rights to access, correct, delete, export, restrict, object to, or withdraw consent for certain processing of your personal information. Residents of Mexico may have ARCO rights: access, rectification, cancellation, and opposition. Residents of the European Economic Area, United Kingdom, and similar jurisdictions may have additional rights under applicable law. Residents of California and other U.S. states may have rights to know, delete, correct, opt out of certain sharing or targeted advertising, limit certain sensitive information uses, and not be discriminated against for exercising privacy rights.

To make a privacy request, contact support@pawmiaw.com. We may need to verify your identity and account authority before responding. If your request relates to information controlled by a provider, household, clinic, app store, or payment processor, we may direct you to that party or work with them as appropriate.

11. Children and Teens

Paw Miaw is not directed to children under 13, and we do not knowingly collect personal information directly from children under 13. If we learn that a child under 13 has provided personal information directly to Paw Miaw without required consent, we will take appropriate steps to delete it. Users who are 13 or older but under the age of majority must use the Service with permission and supervision from a parent or legal guardian.

12. Changes to This Policy

We may update this Privacy Policy from time to time. We will post the updated version with a new "Last updated" date. If changes are material, we may provide additional notice through the Service, email, or other appropriate means.

13. Contact

Privacy questions and requests can be sent to support@pawmiaw.com. Please include enough information for us to understand and verify your request.